Open days.
I've been involved in a few over the years. They come in all shapes and sizes - open classrooms during the day, multiple event days, an evening event (the current situation), and old boys' days (my first one of these in 1983 was a concert where we did a few Monty Python routines of all things).
Do they work? Do they generate new enrolments?
Google's AI tells me that while the open house marketing ploy by realtors is not the most effective way to sell a home in today's market, school open days 'can be highly beneficial, offering parents and students a valuable opportunity to experience a school's environment, ask questions, and assess its suitability. While a school's marketing materials and a slick presentation will be on display, attending an open day provides a more tangible sense of the school's culture, facilities, and the interactions between staff and students'.
It's impossible to know what effect yesterday's open night had on all the prospective students and parents (in total about 300) but they must have been hugely impressed by the kapa haka performance alone. It was spine-tinglingly awesome!
No comments:
Post a Comment